I think it would be really cool to open up an art gallery that turns into a lounge in the evening. The art would still stay up, but the mood of the lounge and the kind of music played would correspond to the style of the artist(s) displayed in the exhibition. They could rotate out every 2-3 weeks to keep the mood fresh.
I like to imagine that people who are attracted to new, interesting art also have tendencies - or at least, an open mind - toward non-mainstream, experimental music, and vice versa. Speaking as someone with synesthesia, I have always attributed images and colors to sounds, moods, and words; the numeral "4" is green, Nelly Furtado's voice is magenta, Autechre's "vose in" is a dark textile of a repeating filigree...like wallpaper. You could say my brain has a built-in universal translator that encodes all incoming sense perceptions as images, even if a bit fuzzy. It's a cool effect. Trust me.
But anyway, back to the original idea. A huge part of its appeal is the routine mental challenge I would get in mating visual art and music; not only would I be interpreting the creators' messages, but I would be doing so through another medium entirely - and a firsthand sensory one at that for the sake of the audience. I wouldn't be creating anything from scratch, but the reciprocity of what each medium can give to the other creates ... an Escher-like back-and-forth, if I were to paint a picture for you, that takes on an experience of its own. A polygon becomes a crane. A shuffling beat looks like a brushstroke. In marriage, they become something just a bit different.
I'll conclude this with an example of what I mean.
Enjoy.
Muscial Artist: Alva Noto
Album: Transform
Francois Morellet. "6 chance divisions of 4 black and white squares from odd and even numbers generated by Pi." 1958
Sol LeWitt. "Serial Project #1, from Aspen 5+6." 1966
Richard Serra. "Path and Edge #12." 2007
